MKT-322 C-Team Research: Performance Gap Reveals Business and IT Misalignment

Home \| About Us \| News \| Contact Us \| New User Registration
	Research-based Market Strategy Consulting

C-Team Research: “Performance Gap” Reveals Business and IT Misalignment - and Opportunities for IT Vendors

Document:                       STR-322
Date of Publication:          February 22, 2007
Number of Pages:             5
Lead Author(s):                Mark Koenig
Price:                              $295 USD

Perspective Summary:

Recently-completed Saugatuck research, conducted in partnership with BusinessWeek Research Services (See Note 1), reveals substantial misalignment between Business and IT. In short, C-level executives believe they are not effective enough at executing IT strategies that are most important to achieving their business goals. At the same time, they are more effective than they need to be at executing IT strategies considered less important.

Saugatuck refers to this misalignment as the “Performance Gap.” The Performance Gap is an indicator of how well aligned IT strategy (or business process) performance is with IT strategy (or business process) importance. Saugatuck believes that as companies execute on their IT strategies, these misalignments will quickly become apparent. Enterprises will invest to bring their execution capabilities into alignment with the level of importance of each strategy across the entire IT strategy portfolio. These investments represent opportunities for IT vendors and services providers.

To Purchase an Electronic Copy via Web Download:

Members who have purchased this report can access it by clicking here within 7 days of purchase.

If you are having trouble with our e-commerce engine, for whatever reason, just pick up the phone and call us at 1-203-454-3900 and we will be happy to take your order over the telephone and email you a copy of the report.

Home | About Us | Contact Us