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 Thought-leadership Research Studies

Custom thought-leadership studies publications, many based on fact-based research programs that target senior business, IT and LOB decision makers and "C"-level executives. A variety of co-branded publishing options available.

In-depth perspectives on emerging technologies, business trends and common business / IT challenges
Delivered as Research Reports, White Papers and Briefing / Conference Presentations.
Integrated research - demand generation programs, with ability to build custom programs targeting "C"-level executives
Strategic partnerships with CFO Publishing, CNET and BusinessWeek Research.

 

Examples of some of our co-published research include:

 

Marketplace Pulse (August 2005)
- A comprehensive research report co-sponsored with IBM and BusinessWeek Research Services, focusing on key business and IT trends in the Public Sector (broadly defined to include the Government, Education, Healthcare and Life Sciences). The research program included surveying more than 350 senior business and IT executives  

HP/BEA paper

Utility Computing: Business Reality and Advantages
- A co-sponsored research report with VeriCenter, focusing on key trends in utility computing and the shift toward outsourcing services.

Utility Computing: The Current and Future Business Reality (October 2004)
- A co-sponsored research study with ACS, a leading provider of BPO and IT solutions, leveraging existing Saugatuck intellectual capital on utility computing and pay-as-you-go IT services

PeopleSoft EnterpriseOne: A Business Case for the Open Stack (August 2004)
- A co-sponsored piece of thought-leadership piece with HP, Microsoft and Intel based on executive interviews and survey research into buyer behaviors, and the development of a TCO model demonstrating cost advantages the "Open Stack" platform.

Pay-As-You-Go IT (PAYG) IT: Where's the Business Value - Executive Summary (April 2004)
- A multi-client study sponsored by IBM, PerfectCommerce and Employease, co-published with research partner CFO Research Services. To purchase a copy of the full study, please click on the link provided in the right side of this screen.

 
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Featured 
Research Reports

The Many Faces of Virtualization: Understanding a New IT Reality
Comprehensive 20-page study providing topology of the rapidly-evolving world of IT virtualization, from servers to mainframes, to applications to storage to network – as well as key strategic planning positions about its future evolution.
Click here to find out more

Open Source: The Next Disruptive IT Influence
Comprehensive study tracking the evolution of open source across three distinct waves of adoption, including a scenario for how it will likely evole. Supported by  w/w web survey research , 2 dozen user interviews and 17 deep-dive vendor  briefings. 
Click here to find out more

Three Waves of Change: SaaS Beyond the Tipping Point
The second wave of SaaS as a next-generation business platform is already here: users are already utilizing SaaS for transaction and collaboration marketplaces, and we’re starting to see a proliferation of SaaS ecosystems.
Click here to find out more

C-Team Research: Growth and Innovation Driving the Global Business Agenda
While the pace of economic expansion will moderate in 2007, growth and innovation is clearly on the minds of the 443 senior business, finance and IT executives recently surveyed by Saugatuck Technology and BusinessWeek Research Services.
Click here to find out more
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